Friday, July 6, 2012


Contact:

Deano’s Jalapenos

Doehne “Deano” Duckworth

PO Box 531

Hardwick, Vermont  05843

802-472-5454





                   Deano’s Jalapeno Chips Adds Vermont Spice to Texas’ Central Market Food Stores

June, 2012.  Deano’s Jalapeno Chips, a 2010 / 2011 Winner at the ZestFest ‘Fiery Food Challenge’ in Irving, TX. are quickly becoming known in far reaching parts of the U.S.—including some of the largest cities in Texas. 

Central Market, a chain of nine upscale specialty food stores has attracted national attention for its innovative grocery experience that brings a “must-have” quality-of-life enhancement for food lovers.  Its procurement team literally travels the world to bring its customers unmatched freshness, quality, variety and value. From fresh organic produce to local farm-raised beef, they go straight to the source to bring its customers some of the finest foods the world have to offer—some never before offered in Texas.  

Unique finds like the “Jalapeno Chip” that was inspired at the Cactus CafĂ© in Stowe, VT by chef owner Doehne (aka Deano) Duckworth.  The inspiration came to Duckworth when he realized that potato chip manufacturers were attempting to replicate the jalapeno’s unique flavor—instead of using real jalapenos.

Deano’s potato-free chips caught the attention of Central Market because they are created only from fresh jalapenos shipped in daily from the US and Mexico.  They are kettle-cooked in small batches, sliced paper thin, deep fried to a spicy crisp and then given a coating of sharp cheddar, ranch flavoring or sea salt. Finally, the spicy treats are packaged in re-sealable bags, ensuring restaurant quality flavor.

And, although packed with flavor—and late-hitting medium heat—the chips contain no hydrogenated partially-hydrogenated oils, trans fats or cholesterol.  Plus, they are gluten free. 

“We are proud to have been selected by Central Market,” says Chef Duckworth.  “We have always known that our product was a good fit for gourmet and specialty retailers, up-scale grocery, gift retailers and preferred retailers nationwide.  Now discerning buyers, like Central Market of Texas, agree.”  

In addition to a delicious, healthy snack food sold in upscale markets, the chips are frequently purchases by chefs and cooking enthusiasts to liven up soups, salads, dips, sandwiches, casseroles, and as a coating for baked chicken and salmon. Shared recipes are available at www.deanosjalapenos.com/recipes.

Deano’s Jalapeno Chips are available in cheddar, ranch and sea salt flavors; packaged in 2.25 oz bags.  They can be purchased in 6 or 12 bag combinations at www.deanosjalapenos.com/products.

For more information about products, awards or distribution opportunities, contact Doehne at  deanosjalapenocs@gmail.com  or 802-249-7548. Deano’s Jalapenos, 2160 Mountain Road, Stowe, VT 05672

http://www.centralmarket.com/Stores.aspx